Gatorade Pays Tribute to Derek Jeter With New Ad
September 28 represents the end of an era for baseball, as the date marks Derek Jeter’s last game as a New York Yankee. Gatorade salutes the Captain with a new 90-second ad that’s sure to resonate emotionally with Yankee fans the world over. Filmed in black and white, the clip features Jeter interacting with reverent Bronx residents and business owners as he travels on foot toward Yankee Stadium. The ad was evidently something of a true collaboration, as Jeter himself wrote a portion of the ad copy and suggested the use of the iconic Frank Sinatra song “My Way” for the soundtrack. Check out the video below.