UNIQLO – FALL/WINTER 2014 LIFEWEAR COLLECTION

More often than not, clothing is previewed on mannequins that might not exactly resemble a real human being. UNIQLO chose to showcase their Fall/Winter 2014 LifeWear collection by hiring real models to wear the garments and accessories. The models’ own styles and character shine through the edits, enabling a better visualization of how the pieces would look in real life. Garments are made from heat tech, ultra-light down, fleece, extra fine merino, cashmere, and others to combat the cold winter climate. Furthermore, there are several sweatshirts produced by NIGO, and this is the second season of collaborating with French designer Inès de la Fressange.